LinkedIn offers an excellent platform for individuals to gain and share valuable social marketing insights with other users. So, now that you’ve added a profile photo as well as your experience and cumulative skills from the past five or so years, what next? Merely checking all the boxes and linking with as many people as possible will not get you a five-star status. To become a LinkedIn expert, you need to evolve and learn how to express your achievements in a unique way.
Improve visibility
The best way to increase viewer traffic to your profile is by achieving expert status. Getting here entails making use of modern tools to enable you to build a professional identity and reach out to the right people. Luckily, the LinkedIn profile has a plethora of options and controls lying in wait for you to exploit them. Below are a few tips that will go a long way to help you become an expert user.
Be creative and thoughtful
The good news is that LinkedIn now has a publishing platform where users can share posts about professional topics that interest them. Unfortunately, not many people fully exploit this tool. Become influential by letting people in on your thoughts and inviting their contributions. You need to love sharing knowledge with others, give people a reason to visit your profile.
Shake up your skills and endorsements
Endorsements are one of the essential tools you will come across as you grow your profile. This tool assists users to narrow down to their specific area of expertise by adding and managing their skills better. You can edit the skills section or re-position them in an order that best reflects who you are.
Volunteering
Take it upon yourself to help other people in need; volunteering is the best way to do this. On the volunteer and causes check box, you can send signals to non-profit organizations by letting them know you are ready to donate your time and talent. Ticking these options will make it easier for people to find you.
Spent time exploring options with it
The key to being successful at anything is by channeling your time and energy to learn all about your area of interest. With LinkedIn, it’s the same. Read as much literature as you can on the ways to improve your social presence. Another way to become a LinkedIn expert is by watching online videos that guide people on how to increase traffic and visibility of your profile. Know what your connections are up to and engage them directly via the recent activity icon.
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